Don’t Dream it, Live it
Enhance or Change Your Career with Expert Coaching
Take Control of Your Career Path Today
Are you feeling stuck in your current role? Dreaming of a meaningful career change? Ready to land that perfect new job after redundancy? As an Accredited Fellow Coach and Mentor, I provide the strategic guidance, practical tools, and proven expertise to transform your professional journey.
Comprehensive Career Coaching That Gets Results
My evidence-based approach has helped hundreds of professionals across diverse industries land a new right-fit role. Whether you’re seeking promotion, recovering from redundancy, or contemplating a complete career pivot, my tailored coaching programs deliver the clarity and confidence you need to succeed.
Contact Jenny Butter to arrange a free exploratory chat.
Don’t Dream it, Live it
Job Motivation, Organisational and Cultural Fit
Discover Your Perfect Career or New Job Fit
Through targeted assessments and expert guidance, we’ll uncover:
- Your Core Motivations – Identify what energises you and what drains your professional satisfaction
- Personal Values Alignment – Ensure seamless integration between your values and potential employers
- Gallup Strengths Assessment – Research shows people who leverage their talents at work are 6× more engaged and report 3× better quality of life
- Ideal Work Environment – Determine precisely where you’ll thrive professionally
- Work-Life Integration – Create a sustainable balance that supports your current life season
Job Applications
Strategic Job Application Approach
Stand out in today’s competitive job market with comprehensive application support.
Personal Brand Development
Create a compelling professional narrative that differentiates you from other candidates and resonates with hiring managers. Your unique personal brand becomes the foundation for all job search activities.
Application Documents That Get Noticed
Receive expert coaching on:
- ATS-optimised CV development
- Persuasive cover letters
- Portfolio enhancement
- Application forms that showcase your value
Digital Presence Optimisation
Transform your LinkedIn profile and social media presence to attract opportunities.
My clients consistently say: “After implementing your LinkedIn strategy, recruiters started contacting me about relevant positions that actually matched my skills.”
Job Search Strategies
Uncover Hidden New Job Opportunities
Access 80% of jobs that never reach public job boards through:
- Strategic networking approaches (even for introverts!)
- Targeted company outreach techniques
- Recruiter relationship management
Interview Preparation That Results in an Offer
Master the three questions every hiring manager needs answered:
- Can you do the job?
- Will you do the job?
- Are you the right cultural fit for our company and team?
Through personalised interview coaching sessions, you’ll develop answers which demonstrate your value, improve body language, and build the confidence needed to excel—even in AI-driven online prescreens.
Freelance & Consultancy Launch Support
Ready to be your own boss? Receive comprehensive guidance on establishing yourself as a successful independent professional.
Job Offers & First 30/60/90 Days
My commitment to your success extends beyond landing the job:
- Salary & Contract Negotiation – Secure the compensation package you deserve
- Graceful Offer Declination – Maintain positive relationships even when declining opportunities
- 30/60/90 Day Planning – Make a powerful impact from day one in your new role
Career Change
Career Change Success Stories
With hundreds of successful career transitions facilitated, my clients have pivoted from dramatically different fields into new jobs:
- Marketing Director → Primary School Teacher
- Project Manager → Art Therapist
- Finance Assistant → Professional Gardener
- Editor → Data Analyst
- Business Consultant → Software Engineer
- EMEA Regional General Manager in pharma → Founder of health centre clinics in Africa
Whatever your current position, a more fulfilling career is possible.
The 5 Pathways to Career Satisfaction
Not every career transformation requires a complete reinvention. Based on your unique circumstances, we’ll explore these proven pathways:
- Complete Career Change – Retrain for a profession better aligned with your strengths. Success Story: A publisher completed a £1,800 product design Bootcamp and secured a £35,000 starting salary within months
- Internal Role Transition – Leverage your organisational knowledge as you shift to more fulfilling responsibilities. Success Story: A CFO learnt how to position themselves to land a CEO vacancy.
- Same Role, New Organisation – Find a company culture that better aligns with your values. Success Story: A Year 6 teacher moved to a different school as a SENCO lead, working with children with learning difficulties
- Current Role Enhancement – Develop new skills to create greater satisfaction in your existing position. Success Story: A Marketing Director upskilled in team management skills, enhancing both her current role and better positioning themselves for future opportunities
- Cultural Fit Improvement – Same profession, better environment Success Story: A Finance Director moved to a smaller organisation, gaining greater autonomy and international exposure
Career Change Coaching Process
My Proven Career Change Process
- Explore
Uncover your authentic professional identity through a comprehensive assessment of your:
- Strengths and natural talents
- Core motivations and values
- Transferable skills inventory
- Life requirements and priorities
- Dream
Identify and evaluate potential career directions through:
- Career assessment interpretation
- Coaching on the job market availability of which roles are easier to land
- Structured research methodologies
- New career option evaluation
- Focused professional conversations
- Discover
Execute your transition strategy with expert guidance on:
- Training and development opportunities
- Career-change-focused CV and LinkedIn optimisation
- Strategic networking for career pivots
- Interview techniques for career changers
Expert Guidance for Communicating Your Career Change
Many clients worry about explaining their career transition to potential employers. I’ll help you craft a compelling personal brand statement that transforms your diverse experience into a strategic advantage:
“A full-stack software engineer and career changer, I bring 5 years of experience in customer complaints, where I heard, first-hand, what people didn’t like about the company’s e-commerce site! Full of questions about how websites function and the links needed between users, customers, and staff so items can be dispatched on time, I decided to retrain as a software engineer so I can develop sites that keep customers happy. Naturally empathetic, I help the people I collaborate with feel heard and understood.”
Want to know more? Read some tips as part of my contribution to a Marie Claire article, ‘Planning a career change at 30′
Arrange a free exploratory chat
Let’s have a chat to discuss your specific needs and determine if my coaching style is the right fit for you. You must work with a professional coach you trust.


